Case study — Manufactured, NYC × DoorDash × IGLOO

Bottomless Cooler

My part — №01
Project lead — concept through production
Product design UX / UI Software & firmware Prototyping Engineering Manufacturing

I headed up this project at Manufactured — rebuilding a nostalgic IGLOO cooler into a connected, geo-locatable product on a campaign deadline. Write a few honest lines here about the parts that were yours: the button-to-Dasher flow, the electronics package, the firmware, the build.

Jacob Kritzinger — project lead
02The brief

Hit button. Refill cooler. Repeat.

The Bottomless Cooler was born from an exclusive collab of DoorDash × IGLOO. We were tasked with creating an innovative way to physically bring the “Best Your Best Summer” campaign to life — so we helped reimagine, rebuild and endlessly refill a summer icon: the nostalgic IGLOO cooler.

The limited-edition product uses geo-location technology that allows for easy refills at the push of a button. Dashers can locate the cooler and deliver drinks to people wherever they are enjoying their best summer.

03In detail
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